Riding Instructor Workshop’s 5th Seminar

Who: For riding instructors who want to learn how to run a world class riding program and increase revenues.

What: The Riding Instructor Workshop’s 5th Seminar

Why: Because riding is your passion and now you want to make it a profitable business venture

When: February 28, 29 and March 1, 2020

Hosted by: Betsy Webb of the Louisville Equestrian Center

Price Options:

$449 Full 3-day Seminar
$175 / per day

2020 will be the fifth Riding Instructor Workshop.  2012 was the inaugural event with over 20 instructors and trainers from all over the country (AZ, IL, IN, VA, WV, CA, AL, and KY).  Each year our numbers have grown and more and more instructors from across the country have benefitted from this workshop series. Learning, sharing, and networking on topics all relevant to the start-up, management and success of a riding lesson program.

Marketing topics (building a “whale”, free marketing, social media tips, and much more), insurance, websites, advertising, finding and hiring instructors, charging clients, and how to make money were just some of the topics covered in 2012.  Business professionals from outside of the horse industry included marketing, social media, websites, and financial issues.

Feedback from our 2018 seminar was incredible. I hope to have another enthusiastic group in 2020.  Join us for a weekend of learning, sharing, and networking.

Whether you are a veteran riding instructor with 40+ years of experience with your own program, an exhausted instructor looking for inspiration, a brand new 20-something instructor needing confirmation on her teaching or trainer needing to increase their client base, this seminar if for you.

Join us for a unique experience to learn, gather, network and share thoughts, plans and inspiration on your lesson program or stable.


  • Use coupon code RIW2020 if you are a previous attendee to this workshop and receive $100 discount (only applies to the 3-day registration)

  • Use coupon code RIWFRIEND if you are registering for you and a friend for a $50 discount (if you are registering for more than 2 attendees please call us directly at 502-477-0830